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Lemmy from the band Motorhead signs autographs at the Arnette booth during the recent U.S. Open of Surfing, the first stop on the Arnette So Cal Summer Tour Bus.
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Yeah — Usher (1) appeared in high eye style at the recent MTV Video Awards in Miami. The pop star is wearing Cartier’s C décor custom rimless eyewear with blue lenses and a yellow gold frame... What’s in a name? — Sean “Diddy” Combs (2) sported Robert Marc aviator style 719 in commercials for the MTV Video Music Awards. The artist formerly know as Puff Daddy and P. Diddy also wore the frames in billboard ads. Additionally, the style is a fave of Academy Award nominated actress Julianne Moore (3) … Honky cat — Rock legend Elton John (4) in l.a. Eyeworks WALES, which he wore in a sunglass during the Live 8 concert… Sort of — Actor Mark Strong (5) wears the Kirk Originals Charles 1/101 in Guy Richie’s new film “Revolver.” Strong, a Kirk Originals loyal wearer both on and off the screen, plays “The Sorter,” a nerdy assassin, in the movie, which is set to be released early next year. “Revolver” stars Ray Liotta, Jason Statham, Vincent Pastore and Andre 3000 of Outcast… What you need — Tim Farriss (6) and Jon Farriss from the band INXS at the Los Angeles premiere of “The Dukes of Hazzard” wearing Chrome Hearts Eyewear from Optical Shop of Aspen. Tim wears the Classic Oval while Jon sports the Red Riot… Cruise line — Tom Cruise (7) wears the Sly in gray from Sama Eyewear. Sama is the official eyewear for Cruise’s upcoming movie “Mission Impossible 3,” which is set to be released next spring… In her glasses — Toni Collette (8) wears Robert Marc style 132 in her new movie “In Her Shoes,” which opens this month… My life — Comic Kathy Griffin (9), who stars in the reality show “My Life on the D-List,” wears the RES807 from Revolution Eyewear… Model eyewear — Elle Macpherson (10) was spotted backstage at the Live 8 concert in London wearing the Fix III in black from the Chrome Hearts Eyewear Collection by Optical Shop
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Lens Marketing |
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PPG Offers Trivex Edging Tips on Video — PPG Industries, in conjunction with eight leading equipment manufacturers, has produced an education CD to serve as a guide on optimal edging techniques for lenses made from Trivex. “The Trivex Material Edge” provides information and video demonstrations on how to maximize edging results from A.I.T. Industries/Indo, Briot, Gerber Coburn/ Essilor, Lab-Tech, Satisloh, National Optronics, Santinelli International/Nidek and Topcon America/ODI. The CD will be the first in a series of educational tools PPG is planning to roll out, which will serve as an “A-to-Z” guide for achieving the best possible results with Trivex, according to Christine Camsuzou, PPG general manager of optical materials. To obtain a copy of “The Trivex Material Edge” CD, contact Robin Snyder, marketing manager, optical material and coatings, PPG Industries at (724) 325-5168, or rsnyder@ppg.com. Younger’s NuPolar Aces the Test — Younger Optics has published a brochure containing information comparing NuPolar Hard Resin Polarized Lens to other leading prescription Rx hard resin polarized lenses. The new “Quality Testing & Comparisons” brochure explains the technical aspects of a quality polarized lens and attempts to show how NuPolar hard resin polarized products consistently outperform other products in the marketplace. Many of the tests described in the brochure have never been published before, and readers can learn what makes a good versus a poor polarized lens. To order a copy of the brochure, call (800) 366-5367. Robertson Scores ‘Base Hit’ With Customers — Customers of Atlanta-based wholesale lab Robertson Optical enjoyed the Atlanta Braves ballgame August 13 as part of the annual Braves promotion sponsored by Robertson, Carl Zeiss Vision and Transitions. The promotion awarded game tickets and other prizes to Robertson customers, including optometrists, ophthalmologists and opticians, for purchasing SOLAOne Clear, SOLAOne Transitions, SV Transitions, Flat-Top Transitions and Teflon coated lenses. Robertson Optical Laboratories customer Heather Lybrand, a licensed optician with Pelham Vision Center in Greer, S.C. (pictured above at left) is seen at the game with Chip Robertson, vice president of Robertson Optical’s Greenville, S.C. location. |
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Demi Moore is the ‘star’ of the Versace Group’s advertising campaign for Autumn/Winter 2005. The portfolio of images was photographed by renowned fashion and portrait photographer Mario Testino in London back in April. |
Angels in the Outfield |
What could be better than a day at the ballpark? Hot dogs, peanuts, Cracker Jacks… and of course, the actual game itself. That’s why Express Lens Lab in Fountain Valley, Calif. hosted its second annual Customer and Staff Appreciation Day recently with more than 300 key accounts, employees and vendors enjoying a baseball game at Anaheim Stadium between the Los Angeles Angels of Anaheim and the Tampa Bay Devil Rays. |
Sun Cycle |
French mountain bike cyclist Julien Absalon, 2004 winner of the Olympic gold in Athens, has scored a huge repeat victory in the Livigno World Championships. The Bianchi-Agos captain now sports the cross country world champion’s jersey as a perfect complement to his Carrera sunglasses for the second consecutive year. “I’m glad of giving this win to the Bianchi-Agos team,” says Absalon. “At the beginning, I kept under control my opponents who were very strong. Then, in the second lap, I attacked as much as I could to stay in the front.” It wasn’t an easy race for the French biker who had a puncture on the last lap. “I noticed my wheel looks a bit flat at the first filling-up point, but I didn’t realize I had had a puncture. When I started the big climb, the wheel was almost completely flat.” After the puncture Absalon, while trying to recover lost time, fell in a stream. In spite of the accident and inevitable cramps, Absalon pulled out a solid victory for both the team and Carrera. The champ exclusively wears Carrera style Shark shades and the Carrera Dragon Fly helmet. |
The Spirit of St. Louis |
Clarkson Eyecare gave away four 2006 St. Louis Cardinals season tickets last month at Busch Stadium as the grand finale to their season-long TeamClarkson promotion. The ceremony to present the tickets took place on the field before the start of a game between the Cardinals and the Pittsburg Pirates. |